Post-Graduate Programs

M.PHIL Marketing

Brief Summary

The Programme is designed with the objective to enable students to develop analytical skills with a view to identify the various management issues and suggest possible solutions through research work. The Programme has a strong research focus grounded in carefully designed course work. It endeavours to produce high quality scholars and professionals who would serve effectively and efficiently in academia as well as in the corporate sector.

Course Outline

- All those students are eligible having MBA/M.Com/MSc-Bus. Economics/MSc Accounting and Finance/MPA-(16 Years) degrees.

- Students having BBA/B.Com/B.Sc. Bus. Eco. /BSc Accounting & Finance - (4-Years) and ICMA degrees are also eligible.

- The GAT (General) conducted by the National Testing Service (NTS) with a minimum of 50% cumulative score at the time of admission.

The M.Phil programme requires a total of 33 credit hours (24 credit hours for course work +9 credit hours for thesis).

Year 1, Semester 1
Sr# Course Title Credit Hrs.
1 Advanced Research Methodology 3
2 Strategic Management 3
3 Strategic Finance 3
Year 1, Semester 2
Sr# Course Title Credit Hrs.
1 Strategic Marketing 3
2 Research Workshop 3
3 Elective I 3
Year 2, Semester 3
Sr# Course Title Credit Hrs.
1 Elective II 3
2 Elective III 3
3 Thesis (Partial Registration) 3
Year 2, Semester 4
Sr# Course Title Credit Hrs.
1 Thesis (Compete Registration) 6
Fee Structure
Admission Fee (One Time) Rs. 10,000/-
Registration Rs. 10,000/-
Total Fee Rs. 232,400/-